REI Printmail isn’t just a print company; they are a vital growth partner for real estate investors across the country. Leading the charge is Alex, REI Printmail’s Marketing Manager. Alex’s team is responsible for a wide array of marketing efforts, but a core part of their strategy is content.
Hours saved weekly
Increase in sales meetings
Hours Saved Weekly
Increase in sales meetings
REI Printmail was sitting on a goldmine of content. With hours of high-value coaching calls and podcast recordings, they had the raw material to dominate their niche. But they faced a challenge familiar to many growing businesses: a lack of marketing bandwidth.
The small marketing team was stretched thin. The process of editing long-form recordings, identifying engaging moments, creating short-form clips, and distributing them across social media was a massive time sink.
“We had all this incredible content from our coaches, but we couldn’t get it out the door fast enough,” explains Alex. “The video editing and posting process was a huge bottleneck. We were falling behind our content calendar, posting inconsistently, and we knew we were leaving money on the table. We needed more muscle, but the time and cost of hiring a full-time video team were prohibitive.”
“Storyy isn’t just a service; they’re part of our team. They give us the bandwidth to execute at the level we’ve always wanted to. We can finally be proactive with our content instead of constantly trying to catch up.” -Alex Carson, Print Mail
REI Printmail turned to Storyy to break through their content ceiling. Storyy effectively became an extension of their marketing department, providing the “marketing muscle” they desperately needed.
The process became simple: Alex’s team would upload their raw, long-form recordings to Storyy. From there, Storyy’s dedicated creative team took over the entire workflow. They edited the content, identified the most compelling hooks, produced a steady stream of engaging short-form videos, and managed the distribution across all of REI Printmail’s social channels.
Storyy’s AI features also helped generate targeted questions for the coaches, ensuring that every piece of recorded content was purpose-driven and aligned with their marketing goals. This streamlined workflow completely removed the bottleneck and freed Alex and his team to focus on strategy and other high-impact activities.
By embedding Storyy into their workflow, REI Printmail transformed their content marketing. The results went far beyond just posting more videos.
Today, REI Printmail continues to leverage Storyy to educate their market, build their brand, and fuel their sales pipeline, proving that with the right partner, any business can have a world-class content engine.
Building a strong social media presence can be tricky – but it doesn’t have to be!
Our team at Storyy has helped hundreds of business owners script, film, and edit social media videos that share their authentic message online.
